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Keyword research and competition analysis

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Before we start with the technical optimisation of your website our qualified team will make a few analyses, which will help us gather enough data and information to be able to develop an effective SEO strategy for your business.

 

Keyword research

 

The base of every SEO campaign is the keyword research and establishing a comprehensive list of keywords applicable to your business. A crucial factor for your online success is to make the right choice when it comes to selecting keywords and choose the ones that will not only bring you traffic but can actually bring you more conversions. If you have decided to invest money and time in SEO and PPC, out experienced team will make a detailed research of your niche and the behaviour of the audience that you are targeting. We will choose for you the most suitable keywords as we will have in mind your competition and the specifics of your business. We can help you choose the right type of your keywords as we are aware of the fact that you need more conversions. Sometimes the words that are more specific and strictly targeted to your business can bring you more conversions because of the fact that they will bring you more targeted traffic. We will not only help you with establishing a competitive list of keywords but we will also make a competition analysis for you. What does that mean?

 

Competition analysis

 

Our team will make a list of keywords that are close to your niche with the help of which we will make a detailed competition analysis. We will analyze the top 10 results in SERP of your competitors for certain keywords. With this analysis we will be able to gather important information about how the website of a particular competitor is optimized, what keywords it is using and what the number of the backlinks is. With this detailed analysis and information our professionals will be able to develop an effective SEO strategy for your website and put your business a step ahead of the competition.

 

What we can do for you:

 

- develop a list of effective and competitive keywords for your business

- research your competition market for certain keywords

- determine how many companies are competing for the same traffic

- determine what the opportunities are that your competition missed but you can take advantage of

- develop strategies not only for increasing your traffic but also for gaining new customers and more leads

 

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